A smiling woman with long wavy brown hair wearing a sleeveless dark brown top standing in front of a light green textured wall.

get to know me

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I grew up bouncing between Portland, OR, and Berlin. Through all the ping-ponging between cities, sport was a constant - a way to find community and joy.

While writing my thesis on the history of women’s football, I realised that what happens on the field doesn’t have to stay on the field. Sport can positively impact people and places for the better, far beyond the final whistle.

After university, I wanted to do something creative, related to sport, and that helped people. That led me to the communications team at Common Goal, where I ghostwrote for professional football players, managed the content calendar and social media channels, and everything in between.

Now, as a freelancer, I continue to work with sport for good organisations like the adidas Foundation, and focus on outdoor, travel, and purpose-driven brands.

I’m open to both freelance opportunities and joining a full-time team. I have work rights in the EU and US. If you have a project about helping people and finding solutions, I’m already interested.

Get in contact

SERVICES INCLUDE:

  • Features, opinions pieces, blogs, interviews, Q+As, profiles, SEO articles, and more.

  • From ads to landing pages and everything in between.

  • Helping individuals and organisations promote their events across social, digital, and print channels.

  • I’ve written pieces for professional footballers from Chelsea, the Spanish national team, the Hungarian national team, Brighton & Hove Albion, and more.

  • Want to send messages people will actually read and open?


    I craft compelling and targeted copy for every stage of the user journey—from new customers to loyal fans.

  • If you want to stay connected for the long run, don’t ask for a phone number—get their email. It’s the one thing we rarely change and check regularly.


    I help businesses tap into this powerful channel, whether it’s for events, company updates, or promotions.

  • Need a final check to ensure everything is grammatically correct? Want suggestions to improve your flow?

    Just let me know—I work in both US and UK English.

  • Facts and stats bring substance to your work.

    I do in-depth research to help organisations find credible data for websites, articles, and social media posts—ensuring your content is accurate, persuasive, and trustworthy.

  • Looking to boost your Google ranking? Already have keywords and need content that brings them to life? Searching for keywords to bring people to your site?

    I’ve written dozens of SEO articles and would love to help you reach your goals.

  • I work across channels, tailoring content and strategy to fit each audience and platform.

    This ranges from writing copy, creating assets, and scheduling individual posts to developing comprehensive content plans, themes, and formats.

  • Get scripts and recordings that tell a story, bring your idea to life, and captivate your audience.

  • Launching a website? Revamping your current one? Adding new pages or employee bios?

    I help businesses of all sizes create websites with clear, compelling copy that reflects your brand and speaks to your audience. Whether you already have a defined tone of voice or need help developing one, I craft copy that showcases what you do and why it matters.

  • Need a hand with anything else communications-related? Just reach out!

Contact me

Interested in working together? Drop me a line and I’ll be in touch shortly.